Shakespeare Collection Redesign
Design campaign featuring the classic Shakespearean works; Julius Caesar, A Midsummer Night’s Dream, and Romeo & Juliet
When unique textures and vivid hues are combined, a visual story begins to unfold. The rich purple represents the royal themes of the narrative and there is a subtle nod to Mark Anthony’s famous speech on the modern sweatshirt.
The dark blue with branches and nature peaking through gives a sense of magic and mystery. The ceramic “moon jar” provides another allusion to the setting of the story.
Just like the Capulets and the Montagues are at odds in the narrative, the vivid pink and blue tones contrast. There are dueling colors, glasses, and overall imagery.
